Whitening Formula for Healthy Teeth Protect and keep your teeth healthy with Colgate Tartar Protection Whitening Toothpaste. Daily surface stains and tartar make teeth lose their natural shine. Dual action system of this potent toothpaste prevents tartar from sticking to your teeth and its cleaning crystals reduce stains, giving you a lovely and confident smile. Dual action system for white and strong teeth Fights tartar build-up Removes daily surface stains Leaves teeth bright and clean This whitening toothpaste helps fight cavities, tooth decay and its crisp mint flavor lingers for a long time to freshen breath.Just For You: The entire family A Closer Look: Colgate Tartar Protection Whitening Toothpaste includes fluoride and cleaning crystals. Fluoride helps keep teeth strong and free from cavities, while cleaning crystals prevent the formation of tartar and daily surface stains.Get Started: Place a pearl size drop of toothpaste on dry brush and brush in circular motion for 2 minutes. Rinse well and use daily.